History of Scheels

Scheels comes with a rich history that is dated back to 1902 by German immigrant Friedrich A. Scheele. Later in 1909, the business was succeeded by his son Frederick M. Scheel. Scheels' first all-sports superstore opened in Grand Forks, North Dakota, in 1989.

By 1930, SCHEELS started expanding its business by opening small general merchandise farm stores across North Dakota and Minnesota. Over the next two decades, these stores opened in Casselton, ND; Hillsboro, ND; Jamestown, ND; Fairmount, ND; Breckenridge, MN; and Wheaton, MN. 

In 1952, Fred B. Scheel's brother Charles Scheel becomes company president, while his brother continues as director and chairman. Fred’s son, Steve D. Scheel, starts working part-time at 8 in the Fargo store. Day after day, year after year, the new generation continues to maintain the family business legacy. 

By 2015, Bill Nelson becomes president and Steve M. Scheel becomes CEO, and Steve D. Scheel becomes Chairman of the Board. Today, Scheels is in 30 locations across 13 states, featuring the world's largest selection of sporting goods, apparel, footwear, and more from top brands. 

Where can you find Scheels stores? 

It's been 120 years since Friedrich A. Scheele started farming on 3 acres of land and now their latest store is a 331,000-square-foot store. The first store was in Sabin, Minnesota, and then two other stores in Moorhead, MN, and North Dakota by his son. By 1930 the stores opened in Casselton, ND; Hillsboro, ND; Jamestown, ND; Fairmount, ND; Breckenridge, MN; and Wheaton, MN. By 1976, the business boundary further stretches to Sioux Falls, South Dakota, and adds additional stores in North Dakota, Iowa, and Montana.

Over the decades Appleton, WI, Billings SCHEELS Billings, MT, Chandler SCHEELS*Chandler, AZ, Cedar Falls SCHEELS Cedar Falls, IA, Des Moines SCHEELSWest Des Moines, IA, Minot Dakota Square SCHEELSMinot, ND, Eau Claire SCHEELSEau Claire, WI, Eden Prairie SCHEELSEden Prairie, MN, Fargo SCHEELSFargo, ND, Great Falls Holiday Village SCHEELSGreat Falls, MT, Grand Forks SCHEELSGrand Forks, ND, Lowa City SCHEELSCoralville, IA, Johnstown SCHEELSJohnstown, CO, Bismarck Kirkwood SCHEELSBismarck, ND, Lincoln SCHEELSLincoln, NE, St. Cloud SCHEELSSt. Cloud, MN, Sioux Falls SCHEELSSioux Falls, SD, SCHEELS Home & HardwareFargo, ND, Sioux City Southern Hills SCHEELSSioux City, IA, Springfield SCHEELSSpringfield, IL, Sandy SCHEELSSandy, UT, The Colony SCHEELSThe Colony, TX, Wichita SCHEELS* Wichita, KS and many more. 

We further continue to flourish as the first stores in Kansas and Colorado opened in 2015 and 2017 respectively. 

Why is this special? 

Every serious sports enthusiast is aware that there are several places to purchase athletic products. You may visit Target, Foot Locker, or possibly Walmart or Dick's. While these businesses may have good pricing and a wide variety of products, they lack competence. If you want a professional's opinion on which pair of running shoes are best for your foot type. The best option is a store with skilled personnel. This is where Scheels comes in; they have sites around the nation. 

Their brand has assisted players in attaining success for decades. As you go through the guide to purchasing sports equipment from Scheels, you will discover: You could begin to view them as experts yourself. They know every product inside and out, regardless of how dull it may seem. At first appearance, each piece of sporting equipment appears to play a vital part in achieving athletic success! 

The business of Scheels and its significant products: 

At Scheels, they care about the desires of their clients. Regardless of what they do or how they do it, Scheels sports aim for excellence and quality. If you like to learn more about the items currently in stock, please contact us. You should visit their locations in Morris Plains, Stafford, and Huntington Beach, California. 

In addition, they provide professional guidance on selecting outdoor gear, accessories, fitness, and more! Target and Dick's Sports Goods are additional sporting goods retailers, although they cannot compete with Scheels. 

Importance of Scheels Coralville and Mankato: 

The significance of Coralville and Scheels, Minnesota. Only the distance between Coralville and Mankato is more crucial than either city. As I travel around the state of Iowa, I speak with community and business leaders. The only way for us to win in Iowa is if we have a solid foundation of population health. Small towns that are thriving commercial centers. Cities have high-paying employment and ample educational possibilities; and rural places with strong agricultural hubs. 

Where everybody has the chance to advance themselves, their families, and their communities. Therefore, my proposal will focus on constructing three pillars for the state's economy: a stronger foundation. A stronger workforce and entrepreneurial innovation. And just like Scheels Coralville and Mankato are located at separate locations on the map of the state.  

Why Scheels is superior to competitors?

First of all, we are affiliated with a more known firm. This means we have greater access to sports goods product information and discounts than other retailers. They also owe warehouses, which reduces the number of intermediaries. Scheels will expediently supply your athletic products and equipment. As one of the most popular retail corporations in America. We have greater freedom in giving low costs and a vast assortment of equipment from renowned manufacturers. We maintain simplicity by not having a clear policy. 

Their approach is based on mutual trust between you and us. You may simply ask questions about any product (including ones manufactured by other firms). Instead, you will receive a truthful response, even if it disparages a competitor. Lastly, customer support should continue after the purchase is complete. With Scheels Rewards, clients get access to bonuses and promotions that are not often advertised by other sports merchants. 

Advantages of a Scheels’ sports shop: 

Scheels is a shop specializing in athletic equipment and other products. Gustav Scheel created the Northern Implement Company in 1915 in Fargo, North Dakota, as Northern Implement Company. Gustav Scheel's Sons Implement Company was renamed Northern Implement Company in 1917. The company thereafter adopted the name Gustav Scheel & Sons, Inc. Finally, in 1976, it became known as Scheels All Sports, its most recognizable moniker. 

The firm provides footwear, garments, accessories, home goods, and camping equipment, among other items. 

Thousands of items 

Scheels carries a comprehensive selection of NCAA, NFL, MLB, NBA, and NHL fan clothing. There are hundreds of things for each of the listed teams, unlike their competitors, including jerseys, coats, caps, bedspreads, headphones, framed photos, and more. This describes their whole inventory. No product search returns a limited number of options to pick from. Almost all of their equipment comes in hundreds of various styles, brands, sizes, and varieties. 

Frequent sales 

Regularly, Scheels offers discounts on several items, making their prices reasonable for virtually everyone. You may get exceptional savings on high-end clothing by shopping in their clearance department. In addition to high-end designer names, they also carry lesser-known companies with more inexpensive designs. When you spend $50 or more, you receive free delivery. With the number of high-quality products available at Scheels, reaching the $50 minimum should be simple. 

100 percent satisfaction guarantee 

The return policy at Scheels is one of the company's most customer-friendly features. Unlike the majority of their rivals, there is no deadline for returning things. As long as you have the receipt, you can return a product for a full refund at any time under their 100 percent satisfaction guarantee. Scheels still offers returns and store credit without a receipt. Refunds are issued within three to five days following the return of an item. 

Highest rating 

Scheels is rated A+ by the Better Business Bureau as well as other third-party organizations. Their vast variety, low rates, and generous return policy make it simple for consumers like you to locate the sports equipment, clothes, and accessories you require. We recommend making Scheels your first stop if you're in the market for athletic gear. 

Scope of athletic products sold by Scheels: 

Sports and physical activity are essential components of a healthy lifestyle. To assist you in achieving your fitness objectives, Scheels Appleton offers an extensive selection of athletic items, including training equipment, footwear, and apparel. We supply you with everything you need for whatever activity you do, from running shoes and hiking boots for every terrain to gymnastics leotards and swimwear for intensely training athletes. Visit us now in Sioux Falls or Rapid City, South Dakota! However, don't overlook their strong back chairs, the ideal piece of exercise equipment for any home gym! Numerous products may be sent directly to your home with next-day shipping, allowing you to get started without delay. 

Are their offerings superior?

Scheels is among the leading sports goods shop in North America. This implies that you may find virtually everything a sportsperson needs at one of their numerous sites. Their stores provide anything from skateboards and snow boots to fishing rods and fencing equipment, and if they don't have what you need, they will order it for you. You might say they are obsessed with fitness-related activities. Check out their comprehensive guide for an in-depth examination of their offerings and what makes them so popular. We've covered everything! How are sporting goods retail sales performing? In 2017, retail sales of athletic goods totaled $40 billion. While services added $33 billion to the athletic goods industry's income (BLS).